By |2019-09-19T13:39:16+01:00September 19th, 2019|

I’m a storyteller. I tell my own story on 50odd.co.uk. And I have helped many businesses for many years to find and tell their story. Turning them into brands. Social [...]


By |2019-09-13T06:52:07+01:00September 13th, 2019|

The new Cadbury’s advertising campaign is great. It is called FENCE. But the real moment of genius is not this latest campaign. It’s this bit. The brand consideration that allows [...]